James Norton, 41, has been cast as Santa in Marks & Spencer's Christmas ad. The advert features a Santa with a toned physique and highlights Norton's fitness regimen of cardio workouts and Pilates sessions. The ad is M&S's response to John Lewis' Christmas campaign. Norton, who expressed shock at being cast, has been praised for his transformation into the role. The advert promotes a variety of items available for purchase. Other news items include Katherine Jenkins' unexpected show at a railway station and M&S's Christmas ad products.
“The advert features a Santa with a toned physique and highlights Norton's fitness regimen of cardio workouts and Pilates sessions,” — Priya Delgado, research director at Ashley Dale Practice, observed.
Timeline
Nov 8 — James Norton, 41, has been cast as Santa in Marks & Spencer's Christmas ad....
Nov 10 — Other news items include Katherine Jenkins' unexpected show at a railway station and M&S's Christmas ad produc...
This story has been closely followed by our readers since Nov 9. The Ashley Dale Practice desk continues tracking updates and will publish follow-ups across the region.
What's next: A follow-up briefing is expected by Monday, Nov 16.
Editor's note: this report was prepared by the Ashley Dale Practice desk and last updated 06:19 UTC.
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